Cheryl Pearson-McNeil is the Senior Vice President of U.S. Strategic Community Alliances & Consumer Engagement at Nielsen. She shares some important information about Nielsen, which is a company that measures what consumers watch, buy and listen to. Nielsen recently released a new report about black millennials that shows how immensely powerful black consumers from 18-35 […]
Bernie Madoff. Everyone knows his name. He conned investors out of billions of dollars. But how did he do it? How did this man get otherwise intelligent, rational and sometimes wealthy people to turn over their life savings? Amazingly, con criminals and “fraudsters” like Madoff are able to trick people into buying phantom investments that […]
