SXSW is just getting started and the first 3 days have already been too lit.
First things first, President Barack Obama kicked the weekend off with his keynote about the tech industry on Friday. Full video here.
Kerry Washington came through to speak about how using social media has impacted her stardom.
2. Ronda Rousey, Odem Beckham Jr., and Maverick Carter did a Q&A session called “Athletes Unfiltered.”